Privacy Notice — brrrr.lol

Effective: 2026-05-04 Last updated: 2026-05-04

This Notice covers what brrrr.lol does — and does not — collect, and what we do with it. It is written for the current marketing-site scope only. If we ship a covered service (accounts, payments, the Home Snapshot product itself), this Notice will be re-issued before that launch.

We have a small number of hard rules we treat as load-bearing — if any of them ever stop being true, we will say so on this page before that change ships:

• We do not sell your data. Not in the legal-definition sense. Not in the colloquial sense.
• We do not share your data with realtors, title companies, or anyone outside Almwell. Co-branded Snapshot relationships do not give partners access to who visited brrrr.lol.
• We do not run third-party ad-tech or behavioral advertising trackers on brrrr.lol.
• If we add anything beyond first-party server logs, this page will list it before that change ships.

1. Who we are

This site is operated by Ryan Clark, doing business as Almwell. Almwell is not yet incorporated; we will update this section when Almwell, Inc. is formed. Contact addresses are in §10.

2. Scope

This Notice applies to brrrr.lol — Almwell’s marketing site. It does not yet apply to the Home Snapshot product itself, which is not running on this site.

3. What we collect

brrrr.lol is a pure marketing site. We do not ask you to sign in, sign up, give us your email, or fill out any form. As a result, we collect very little:

• Server access logs. When your browser requests a page from brrrr.lol, our hosting provider records the request URL, the timestamp, your IP address, the HTTP method and status code, response size, the referrer URL (if your browser sends one), and your User-Agent string. Standard web-server fields, nothing else.
• Inbound email. If you email us using an address listed in §10, we receive your email content, address, and any attachments you send.

We do not collect: your name, your home address, your email address (unless you choose to email us), your phone number, geolocation beyond what is implied by IP, financial information, or device fingerprints. We do not run any analytics product on brrrr.lol — no Google Analytics, no Plausible, no Mixpanel, no behavioral pixels of any kind. We do not set tracking cookies; we do not set any cookies.

4. How we use it

• To serve the site, debug it, and protect it from abuse (server logs).
• To answer your email when you write to us.

We do not use any of the above to build a behavioral profile on you, to feed advertising, or to train models on your personal data.

5. What we do not do

• We do not sell your data — under the CCPA/CPRA “sale” definition, under the colloquial definition, or under any future definition that is reasonable on its face. If you are a California resident, you have nothing to opt out of, because we are not selling.
• We do not share your data with realtors, title companies, brokerages, lenders, insurers, or any third-party marketing partner. Co-branded Snapshot programs do not give partners access to brrrr.lol visitor data.
• We do not run Google Analytics, Meta Pixel, or any cross-site tracking pixel on brrrr.lol.
• We do not set tracking cookies. We do not set any cookies on brrrr.lol.
• We do not sell, rent, license, or otherwise transfer your data as part of a marketing or research agreement.

6. Service providers

We use a limited set of third-party services to run the site. Each receives only what is needed for its function, under a written contract or standard provider terms that limit use to providing the service:

• Hosting: Hetzner Online GmbH. The Rails marketing app runs on a single Hetzner box and receives the server access logs described in §3 as part of normal operation.
• DNS and email forwarding: Porkbun, LLC. Porkbun resolves brrrr.lol DNS and forwards inbound mail sent to the addresses in §10 to a personal mailbox we read.

If we add or change a service provider in a way that affects what is collected, we will update this list before that change ships.

7. Retention

• Server logs: retained for 30 days, then rotated out. Older logs are deleted, not archived.
• Inbound email: retained for as long as needed to keep a record of the conversation, then deleted on request.

8. Your rights

Because brrrr.lol does not collect personal data through any form on the site, most “right to access” or “right to delete” requests have nothing to act on. That said:

• Access. Email us using §10 and we will tell you what (if anything) we have on you (typically: nothing beyond rotating server logs and any prior email exchange).
• Deletion. Email us and we will delete what we can within 30 days. Server access logs may take longer to fully expire because of how rotation works; deletion happens with the next rotation.
• Correction. If something we have is wrong, email us — we’ll fix it.
• No sale opt-out is needed — see §5.

9. Other defaults you should know

• Children. brrrr.lol is not directed to children under 13, and we do not knowingly collect data from them. If we discover that we have, we will delete it.
• Security. We use industry-standard encryption in transit (HTTPS). No site is perfectly secure; if we have a breach that affects you, we will notify you and the appropriate authorities as required by law.
• International. Almwell operates from the U.S. and the site is hosted in the U.S. If you visit the site from outside the U.S., your data is processed in the U.S. By using the site, you understand and consent to that.
• Changes. We will update this Notice when something material changes — for example, adding an analytics tool, a service provider that processes personal data, or a covered service. Updates take effect on publish; the “Last updated” date at the top of the page is authoritative.

10. Contact

• Privacy: privacy@brrrr.lol
• General: hello@brrrr.lol

— End of Privacy Notice —